Corina and Star-CaT have been super helpful in shaping our business development strategy through their thoughtful masterclasses on Middle Eastern culture, covering the latest advancements and projects in the region.
Additionally, they provide beautifully crafted card templates, perfect for sharing with my clients on special occasions. The cultural awareness this has brought to our communications has deepened our Middle Eastern relationships.
Corina has worked directly and indirectly with us at the Corinthia in London for 11 years. She was part of the hotel’s opening team in 2011 and integral in building our Middle Eastern business. Later on, for the past 7 years, she consulted for the hotel.
Through the years, we have very much appreciated Corina’s input, hard work and commitment. Her relations with HNW individuals and families in the Gulf led to many new, loyal guests who have come to be part of the Corinthia family.
There was absolutely a direct impact of working together, shown explicitly by sales from the GCC region.
The team’s confidence has grown so much since working with Corina.
From the formalised training delivered seamlessly for the whole company to the day to day check-ins and support, the team have been given the tools and insights to manage GCC clients and opportunities effectively like never before.
Corina’s working knowledge of the GCC region is in-depth, practical and specialized. That, coupled with her energy, make her an important reference point for anyone looking to do business and navigate challenges with full respect to local customs and practices.
Corina has a great knowledge of the GCC region and was super helpful in preparing me for a recent business trip to the region. Her insights were invaluable.
I recently took Corina’s Gulf Etiquette Playbook course, and it was fantastic. She has a rare ability to make complex cultural insights feel practical and engaging. Her sessions were full of real examples, thoughtful context, and genuine understanding of how business is done in the Gulf. I came away with a much clearer sense of what to do — and what not to do — in both professional and social situations. Corina is an excellent communicator and a real pleasure to learn from.
Corina has a wealth of experience dealing with and providing bespoke concierge services for Middle Eastern clients. Her knowledge of the region, the various cultures of the Gulf and their business practices is second to none.
I wanted to expand my business to the Middle East and open a branch in Dubai. In order to better understand the GCC market, their people and the culture, I booked Corina’s online training course. She gave me great insights and I gained knowledge about each specific country, their current political and economical status as well as their vision, the ruling families as well as the Arabic (gulf) culture.
In the meantime, we opened our new office in Dubai and business is doing really well. The course was extremely helpful and I highly recommend Corina’s services for everyone dealing with Arabic clients or intending to do so.
Corina is a true professional offering a balance between fulfilling what can only be described as a cultural ambassadorial role for the GCC region.
Guiding especially Western nationals new to the Gulf region on business etiquette and giving valuable insights is highly valuable for anyone choosing to engage in Middle East.
Corina is the ultimate professional. We have been working together personally for 5 years and Corinthia London is proud to have partnered with her and Star-CaT for 10 years.
We always felt that our guests from the Middle East Region are in the very best hands, her service is superb and Corina personalises every stay. In addition Corina is a cultural ambassador and was generous with teaching the teams about the fascinating culture from the Middle East.
Corina is an incredible thought leader and expert in all things Middle East. I recently purchased some of her masterclasses and material, and they have helped my business reshape and strategise my approach in the region.
Corina has blended her expertise in travel, sales, marketing, and branding into a complete package to help anyone better understand expanding globally.
I particularly enjoy reading her weekly newsletter about the region. I would recommend her for every company looking to better understand the cultural, and business differences of working in the region.
Corina Goetz supported The Tutors’ Association prior to our Trade Mission to the Middle East, engaging with a wide range of delegates. Her insights and advice have proved invaluable and added considerations that we had not previously been aware of and we are adjusting our approach accordingly.
Corina is very clear, succinct and straightforward. Her advice and guidance is easy to understand and covers important aspects of cultural awareness and I am very happy to recommend her.
