Business – Star Cat

Saudi vs Oman: Subtle Etiquette Differences You Need to Know

While Saudi Arabia and Oman share Islamic foundations and Arabian heritage, the subtle differences in their social protocols can make or break your business relationships.

Oman: A Strategic Gateway to Global Trade and Diversified Growth

The Sultanate of Oman occupies a unique position at the crossroads of major international trade routes, strategically situated along the southeastern coast of the Arabian Peninsula.

Etiquette Is Not Fluff: It is Strategy in the Gulf Market

Etiquette is not just about saying the right thing or offering the correct greeting. It's about showing respect and building trust.

The 3 Types of Clients You’ll Meet in the Gulf — And How to Win Their Trust

Success in the Gulf hinges on understanding the unique dynamics of trust, culture, and relationships that shape every interaction.

The £100k Opportunity Hiding in the Gulf Market (That Most Businesses Overlook)

The Gulf Cooperation Council (GCC) is one of the most lucrative yet underutilised markets for Western businesses.

Why Your Western Marketing Strategy Fails in the Middle East (And How to Succeed Instead)

Western marketing approaches often fail in the Middle East because they overlook the region's unique cultural, social, and economic dynamics.

The Power of Long-Term Vision

Vision 2030 is such an important part of life in Saudi Arabia now. We go into the details why your long-term vision matters when doing business in Saudi.

Trust: The Cornerstone of Business Success in Saudi Arabia

Saudi Arabia stands out as a unique market where success hinges on a often overlooked element: TRUST, focus on personal relationships and long-term commitments.